Upper Deck’s Debuts First TV Ads

Auto Date Sunday, October 8th, 2006

Upper Deck has unveiled its first series of television ads.  The 15 & 30-second spots will air on Nikelodeon and The Cartoon Network.

In the commercials, five kids are walking across a football field.  The four in front can’t believe it, the kid directly behind them – the one with an ear-to-ear grin – has just traded them the card they wanted for a collection of other cards.  “Can you believe he gave me a Manning autograph for Bush, Leinart and Young?!” says one of the kids in the commercial, holding up his new card featuring the Colts’ All-Pro quarterback.

The protagonist boy with the rookies knows he traded a great card.  But: he got three in return that he can now register online to enter Upper Deck’s “Collect the Rookies, Play with the Rookies” sweepstakes, a contest that sends the winner to the 2007 NFL Players Inc. Rookie Premiere in Los Angeles.  He got more than lucky all of his cards because they can be registered at http://www.upperdeckkids.com/ for a chance to win great prizes.

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