Upper Deck Unveils Certified Dealer Program

Auto Date Thursday, May 31st, 2007

Upper Deck has announced their new Certified Diamond Dealer program for brick -and-mortar hobby shops.

The program is designed to give dealer more detailed information about upcoming sports card releases three to four months before the product is available in a hobby shop.

Each store will receive a monthly  marketing and sales support kit that will include everything from product brochures to updated release information to exclusive wrapper redemption sets to branded posters and other signage.

Recently Upper Deck instituted new purchasing guidelines for its products which ensures that only brick-and-mortar hobby shops are able to purchase new Upper Deck and Fleer products directly from Upper Deck and authorized distributors.

[tags]Upper Deck, Certified Diamond Dealer[/tags]

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