Donruss and Pepsi to Issue Promo Cards

Auto Date Tuesday, July 10th, 2007

Donruss Playoff has teamed up with Pepsi to release a limited edition trading card set at the annual National Sports Collectors Convention.  The National will be held in Cleveland, Ohio from August 1st through the 5th.

Attendees will have to bring a special Pepsi coupon to exchange the the set.  The coupons are available at participating grocers through July 31st.  No purchase is necessary.

The six-card set includes Brady Quinn, Adrian Peterson, Calvin Johnson, Dwayne Jarrett, Tony Romo and Torry Holt.

BradyQuinn AdrianPeterson
[tags]Donruss/Playoff, Promotion[/tags]

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Donruss Signs Adrian Peterson to Endorsement Deal

Auto Date Monday, July 2nd, 2007

Peterson-Donruss-Classics-Rookie Minnesota Vikings rookie running back Adrian Peterson, who was the 7th selection in the 2007 NFL Draft, has signed an endorsement deal with Donruss/Playoff.

Donruss/Playoff will use Adrian Peterson’s images on packaging throughout the year and will include his autograph in all their football products.

“Adrian Peterson had an outstanding career at Oklahoma and should be one of the most exciting rookies this season,” said Donruss Playoff Marketing Director Scott Prusha. “He is an electrifying performer that will shine on the NFL stage. We are excited to have him aboard and look forward to working with him throughout the year.”

It is not clear if this will prevent Topps and Upper Deck from including autograph and memorabilia cards of Adrian Peterson in their 2007 NFL card products, but there is no mention of it being an exclusive deal.

[tags]Adrian Peterson, Donruss/Playoff[/tags]

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